PeakFriend Logo Waving Friendly showing happy savings ahead for small business

Insights

5 minute read

Introducing PeakFriend

Authored by

Jane Doe

Released on

18 Sept 2025

The Problem

Running a hospitality business today is tougher than ever. Cost of living pressures are increasing, crime rates are rising, and staff turnover never seems to stop. Café and restaurant owners are battling on every front, from keeping their teams together to protecting their businesses after hours.

Governments have failed to provide practical support. Traditional security companies offer old-fashioned systems that are overpriced and underwhelming. Current products on the market are complicated, expensive, and disconnected from the real needs of hospitality owners.

Small businesses end up paying huge amounts for solutions that do not fully protect them or deliver the insights they need to stay competitive. Most business security systems are outdated and designed for the past, not the future.

The question is: why now, and why should things change? Because what if you could take the security cameras you already own and use them for far more than just monitoring? What if those same cameras could keep your business safe and help you make smarter decisions?

The Solution and How It Works

This is why PeakFriend was founded. PeakFriend transforms existing cameras into affordable business security systems and delivers monitoring that makes small businesses safer and more efficient.

By combining security with everyday business insights, PeakFriend provides a solution that is affordable, practical, and designed for hospitality. One of our core focuses is simple: save small businesses money and empower the underdog.

Here is how it works:

  1. Connect existing cameras: We use the cameras already installed in your venue. No expensive replacements are needed.

  2. Secure cloud integration: Video feeds connect to PeakFriend’s secure cloud platform, keeping your data and your business safe.

  3. Smart monitoring: Real-time alerts let you respond quickly to potential threats.

  4. Business analytics (coming soon): The same cameras will surface insights such as customer flow, table turnover, and staffing recommendations.

We take what you already own and turn it into a smarter, more affordable business security system.

Who We Are

At PeakFriend, we believe small businesses are the backbone of hospitality. From the corner café to the family-owned restaurant, owners put their energy into building places where communities gather and thrive.

Yet the reality is that these businesses face constant challenges: tight margins, rising operational costs, and growing competition. That is why PeakFriend exists: to give hospitality owners the tools they need to protect their businesses, make smarter decisions, and unlock growth with what they already have.

Why We Exist

Running a small hospitality business is demanding. Owners juggle staffing, customer service, inventory, safety, and profitability, often without the resources large enterprises have. Security is a constant problem.

Traditional business security systems are too expensive, too complex, and not built for cafés, bars, and restaurants. By rethinking how existing cameras are used, PeakFriend provides small businesses with affordable business security systems that deliver real-time monitoring and valuable insights.

Our goal is to make security and operational intelligence available to every small hospitality business.

Who We Serve

PeakFriend is designed for the everyday heroes of hospitality:

  • Independent restaurants, cafés, and bakeries that want peace of mind after hours

  • Operators who need smarter ways to manage customer traffic and staff rosters

  • Entrepreneurs seeking affordable business security systems that suit tight budgets

  • Community hubs where safety and efficiency directly influence customer satisfaction

We also partner with a leading global security company, recognised worldwide for its expertise. This ensures PeakFriend customers benefit from the highest standards of security along with practical business insights.

Our customers are owners who do not have IT departments or the budget for enterprise analytics. PeakFriend delivers the tools they need in a way that is simple, practical, and affordable.

Why It Matters To You

Hospitality thrives when owners can focus on customers rather than crime, inefficiency, or wasted costs. By combining affordable business security systems with practical monitoring, PeakFriend gives owners the confidence to run safer, stronger, and more profitable businesses.

This is about more than technology. It is about levelling the playing field. With PeakFriend, the insights once reserved for major chains are now within reach of independent operators.

Our mission has always been clear: save small businesses money and empower the underdog. That principle shapes everything we do, from the way we design features to the way we support our customers.

Where We Are Going

Security is only the beginning. Over the next few years, PeakFriend will expand into smarter business analytics. Using the same cameras already in place, we will unlock insights that help small businesses optimise operations in real time.

Imagine being able to track table turnover, monitor customer flow, or adjust staffing based on live data. These are the tools that large corporations already rely on, and PeakFriend is making them available to small operators at an affordable price.

Our five-year vision is to put a business coach in your back pocket. With AI-driven analytics, PeakFriend will help hospitality owners make informed decisions every day. Whether it is adding an extra staff member or identifying opportunities to increase revenue, PeakFriend will act as both a guardian and a growth partner.

Our Commitment

As PeakFriend grows, we remain committed to three principles:

  1. Accessibility: Security and insights must be affordable and easy to use.

  2. Practicality: Tools must integrate seamlessly into day-to-day operations.

  3. Partnership: We are not just a provider of technology. We are a partner invested in every business we serve.

The Road Ahead

This is just the beginning. Every step we take is guided by one question: how can we make life easier and more profitable for small hospitality owners?

From improving community safety with business security systems to delivering insights on staffing and customer flow, PeakFriend is determined to ensure small businesses have the tools they need to succeed.

We invite hospitality owners, partners, and communities to join us on this journey. Together, we can create safer spaces, smarter businesses, and stronger communities.

Ready to See What PeakFriend Can Do?

Discover how PeakFriend can transform your existing cameras into affordable business security systems and save your business money.